Data-driven PPC engineered for ROI, not vanity metrics, run by a Google Premier Partner team.
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Maps, reviews & reputation. Bundles with any plan
Content marketing comes with every website build. Reputation management comes with Google Business Profile. No bloated bundles, just the channels that grow your business.
When a buyer needs a pre-purchase inspection or an agent needs a 4-point report, they search or call the first qualified inspector they find. We put your inspection business at the top of Google and in front of real estate agents who generate 70%+ of inspection work. Digital marketing builds consistent lead flow before the busy season hits.
Referral dependency, seasonal demand swings, and competition from national franchise inspectors make consistent lead generation and pricing difficult.
You rely on 10-15 agents for most work. If one agent slows down, your schedule suffers. You're not front-of-mind. Agents recommend whoever they think of first. You need visibility beyond handshake relationships.
March-August you're slammed. September-February you scramble for work. Steady monthly revenue is hard to forecast. You hire for peak season but sit idle off-season. Inconsistent cash flow makes business planning difficult.
HomeAdvisor, Angie's List, and franchise brands (Home Inspector Pro, ASHI members) have massive marketing budgets. Independent inspectors rank page 2-3+. Buyers and agents don't find you organically.
National franchises undercut local inspectors on price. You're forced to discount. Reports are generic templates. You compete on price instead of quality. Your inspection value gets commoditized.
You're InterNACHI or ASHI certified. You're licensed and insured. These are table stakes. Buyers don't search "InterNACHI inspector near me"—they search "home inspector near me." You need proof-of-quality marketing, not just credentials.
Each buyer uses you once. Most don't leave reviews. You might close 15-20 inspections/month but get 1-2 reviews. Low review count on Google and Yelp hurts visibility and credibility vs. competitors with 50+ reviews.
Google Ads (immediate leads) + Local SEO (long-term authority) = consistent year-round inspection volume regardless of season.
Real estate agents and home buyers searching "home inspection near me," "4-point inspection," "wind mitigation inspection"—we get your ads in front of them immediately.
Rank #1 organically for "home inspector [city]," "best home inspection near me," and inspection-specific keywords. Long-term authority that generates leads for years.
Strategic timing maximizes your leads during peak demand and maintains steady flow during off-season.
Real estate market surges. Inspections spike 60-100%. Home buyers want inspections before closing. We maximize ad spend and agent outreach.
Peak SeasonSchool-year transitions. Families relocating. High inspection volume continues. 4-point and wind mitigation demand peaks. Maintain aggressive budget.
Strong DemandMarket activity moderates. End-of-year purchases. Steady volume but lower than spring. Maintain baseline budget for agent relationships.
ModerateReal estate slows. Inspection volume drops 40-50%. Lead quality remains high. Consistent marketing maintains agent visibility and low-cost leads.
Steady BaseMeasurable lead generation and revenue impact, month after month.
The difference between generic marketing and home inspection expertise.
We specialize exclusively in home inspection marketing. We understand real estate agent referral networks, InterNACHI certification value, 4-point/wind mitigation specifics, and inspection seasonality.
We build direct agent relationships while running concurrent digital campaigns. Real estate agents see your ads and get personal outreach. Dual-channel lead generation beats referrals alone.
150+ home inspector clients generating consistent leads. Average CPL of $58, ROAS of 10.5x, and 70%+ of new business from digital + agent partnerships. Real results from real inspectors.
Google Ads management for home inspectors starts at $400/month, and SEO plans start at $1,500/month. This includes ad management, keyword targeting, landing page optimization, and monthly reporting. Optional agent outreach program available at $400-800/month.
Google Ads: 7-14 days. You'll see immediate leads from home buyers and agents searching for inspections. SEO: 3-6 months to see consistent organic leads. Most home inspectors see 5-10 new leads in week 2 and 15-25+ leads/month by month 3.
Yes. Franchises have big budgets but poor local execution. We focus on local authority: agent relationships, Google reviews, location-specific keywords, and neighborhood-level service. Independent inspectors typically rank top-3 within 4-6 months with proper SEO.
Yes. We optimize your GBP, manage reviews, post regular updates, and ensure you show up correctly in map search. We also set up review generation campaigns and handle review response management for consistent 4.8+ stars.
We shift marketing spend seasonally. Higher budgets March-August, lower baseline November-February. Your CPL stays consistent year-round through strategic bid management. SEO provides steady off-season leads independent of season.
Let's discuss how we can generate consistent leads from buyers, agents, and organic search.
Every home inspection client gets the same core services: Google Ads management, SEO services and answer engine optimization (AEO). Use the keywords by industry list to plan your budget.
This credit comes from Google for new ad accounts, not from us. As a Google Premier Partner, we set it up for you, free.